When words like fanatics, die-hards, mega fans, adventurers, pioneers, and awesome come to mind, we at FREEBIRDS World Burrito think about our "First 25." They are the early birds that get the worm, the men and women whose dedication to freshness and free burritos go beyond the comforts of home. They are the "First 25" and they are a group to be reckoned with.
You will notice this motley crew camping out in front of restaurants that are poised to open within days. You may be driving by an upcoming location and notice a sign that says OPENING SOON but then get confused by the group of good-timers hanging out with guitars, sleeping bags, and card games. "Who are these folks and what are they doing?" you might ask. These are our "First 25" and their mission is to withstand the elements and physical challenges they may endure to become one of the first 25 people to walk through the doors of a new restaurant on grand opening day. Their prize? Free burritos for a whole year (one burrito per week). That my friends, is dedication that deserves to be commended and we salute our amigos for their commitment to fresh food, community outreach, and rock & roll. You are forever ingrained in our hall of fame!
As FREEBIRDS World Burrito continues our tour across Texas and the West Coast we thank our pastgroups of "First 25ers" and give loud shout outs to the new people we will meet on this journey. Will they have the strength and spirit of our previous campers? We'll keep you posted. Until, then...peace, love and burritos!
Freebirds, known for its bulging burritos (the Super Monster weighs in at 7 pounds), nachos, and salads -- all custom made from a row of over 40 ingredients -- is expanding to USC, and 16 locations throughout California. A staple for UC Santa Barbara students for over 20 years, as well as Texans for nearly the same, Freebirds will open across the street from the USC campus on Thursday, January 13, 2011. Each location has a "roller," who helps you make difficult decisions such as choice of burrito size, and fillings of grass-fed beef, hormone-free chicken, pork carnitas, crispy fish, veggies and hot peppers.
Its first location in Isla Vista was opened by two Santa Barbara locals, who later sold the brand to Tavistock Restaurants. Since the sale, the Mexican chain, which changed its name to Freebirds World Burrito, opened 44 restaurants in Texas, and hopes to do the same on the West Coast.
Unlike its 24-hour location in Isla Vista, the 2559 square foot USC space will be open Monday through Wednesday, 6:30 a.m. to 10:30 p.m.; Thursday and Friday 6:30 a.m. to 1:30 a.m.; Saturday, 10:30 a.m. to 1:30 a.m.; and Sunday, 10:30 a.m. to 9:30 p.m. On opening day, January 13, 2011, Freebirds will partner with two L.A. charities, The Art of Elysium and Union Rescue Mission. Its newest location -- with a blue, multi-colored Volkswagen van, driven in from Texas and parked out front -- hopes to attract USC students, Angelenos, and a caravan of UCSB alumni.
Freebirds World Burrito: 3335 S Figueroa Street, Los Angeles; (213) 746-1212. Read the full article here